<h3 class="p3">1. Sony Brings You a Brighter New Reality At IFA 2016 With The New VPL-VW550ES 4K SXRD™ Home Cinema Projector</h3>
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The VPL-VW550ES comes with an impressive 1,800 lumens brightness and an improved dynamic contrast ratio of 350,000 on top of Sony’s unique 4K technology reproducing clearer and sharper pictures. Designed to be ‘unseen’ and ‘unheard’, the sleek VPL-VW550ES is extremely quiet so you can view your favourite content undisturbed — blending in perfectly with any living room or home cinema.
The VPL-VW550ES will be available across Asia Pacific in October 2016. It will retail for SGD$13,999 in Singapore.
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<h3 class="p3">2. World's Largest OLED Tunnel Welcomes Visitors To IFA With 450 Million Brilliant Pixels</h3>
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LG Electronics (LG) is welcoming visitors to its IFA 2016 exhibition booth with an awe-inspiring and immersive OLED Tunnel measuring a record-breaking 5m tall, 7.4m wide, and 15m in length. A total of 216 separate 55-inch curved OLED signage displays were assembled to create the unique structure comprising 447,897,600 – nearly half a billion — pixels to display a collection of breathtaking scenes including Iceland’s Aurora Borealis, underwater ecosystems and deep space footage.
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<h3 class="p3">3. [IFA 2016] LG IOT Ecosystem Expands Capabilities</h3>
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LG’s SmartThinQ™ Hub is now compatible with Amazon Echo’s intelligent personal assistant Alexa allowing users to control connected LG home appliances using one’s voice, without a smartphone. In Berlin, LG is also showcasing its intelligent LG SIGNATURE refrigerator that evolves to suit customers’ different lifestyles by picking up environmental and usage patterns through advanced sensor technology.
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<h3 class="p3">4. Muuto News, Fall 2016: FOLDED shelves by Dutch designer Johan van Hengel</h3>
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With FOLDED, the Dutch designer Johan Van Hengel has created a shelving system that is both decorative and practical, accommodating one’s desire to organise and display essential everyday objects in an equally aesthetic and practical fashion. As a frame for various exhibitions, be it postcards or perfumes, FOLDED lends a unique, personal atmosphere wherever it is placed.
MATERIAL Acrylic powder coated steel
COLOUR Black, Grey, Olive, Light terracotta
DIMENSIONS Small: 51 x 22 x 6.9 cm / Medium: 63 x 16.5 x 12.4 cm / Large: 96 x 13 x 1 1.4 cm
PRICE Small: USD 185 / Medium: USD 139 / Large: USD 109
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<h3 class="p3">5. 100 elderly folks gathered at Queenstown Multi-Service Centre to Celebrate Mid-Autumn Festival with ERA</h3>
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It has always been a tradition at ERA to donate mooncakes and spread love and cheer to the elderly every Mid-Autumn Festival. COO of ERA Marcus Chu and his staff were on deck to distribute goodie bags containing traditional lotus paste mooncakes, piglet biscuits and LED candle lanterns.
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<h3 class="p3">6. Sony’s New Pico Projector Offers Enhanced Features for Personal and Business Use</h3>
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Featuring Laser Beam Scanning, the MP-CL1A Mobile Projector allows you to project your favourite movies, TV shows, games and home movies in 1920 x 720 HD (aspect ratio 16:9). You’ll be treated to imagery that enables rich and accurate colours for vivid and lively images. This can be done wirelessly, or via HDMI or MHL.
The MP-CL1A mobile projector will be available in grey and gold colours at Sony Stores, Sony Centres and selected Sony authorised dealers from October 2016.
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<h3 class="p3">7. Updates From IKEA</h3>
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Children can delight in two large and colourful collections that support unlimited play — the HEMMAHOS collection which turns everyday objects into oversized soft toys, and storage — the FLYTTBAR.
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New in October is a swivel chair that combines form and ergonomics, suited for both office and home use.
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The new FINSTILT dinnerware range is inspired by Swedish heritage motifs in a unique mix of patterns on differently sized bowls, side plates, paper napkins and mugs.
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The FULLVIKTIG collection was co-created by IKEA and artisans at the social enterprise, Doi Tung Development Project, using traditional handicraft techniques and local raw materials.
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<h3 class="p3">8. LG Styler Wins 2016 Twice VIP Award</h3>
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LG has won a 2016 TWICE VIP (Very Important Product) Award for the LG Styler clothing management system. To win the coveted honour, all entries were judged by U.S. retailers and distributors who were asked to identify those products that have made the biggest difference in their businesses.
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<h3 class="p3">9. Philips introduces interactive way to experience healthy living with its new Consumer Care center</h3>
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The new Philips Consumer Care center is a one-stop destination for consumers to discover, engage with, and experience their favourite Philips products. Located within the recently opened Philips APAC Center in Toa Payoh, the new space ushers in a new dimension of healthy living experience for consumers in Singapore.

September 2016 Wrap-Up: 9 Exciting Updates You Need To Know

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